Unpacking the Design Thinking at Paris Couture Week
In an industry often driven by commercial viability, Paris Couture Week remains a sanctuary for pure, uncompromising creative expression- daring to push the limits of what fashion can be. An unfiltered celebration of technique, heritage and boundless imagination. Here, we talk about the design thinking behind the looks that left us spellbound from three master […]
Elevating Everyday Basics with Hand-Embroidery!
In the realm of fashion, trends often come full circle. And one such revival making waves is the resurgence of elevated basics with hand-embroidery. Today, designers are redefining everyday wear with hand-embroidery. T-shirts, sweatshirts, shirts, overcoats, jackets and other wardrobe staples are all undergoing a transformation, an opulent transformation. From subtle details to unusual quirks, […]
A Way Forward
How do we move forward and what will the future look like? A question that has troubled us all ever since the Covid-19 crisis unfolded. Speaking with clients, industry colleagues, business leaders, suppliers and channel-partners we have compiled a list of things, we as people and businesses will have to deeply look into and execute. […]
Creating Couture Embroidery that’s right for you.
outure ateliers and designers throughout history have used the art of hand embroidery for one universal purpose; to add a touch of luxury and beauty to their creations. As one of the oldest art forms in the world, it moves and motivates us to know that we’re preserving such ancient artistry and talent. Through our travels, we’ve […]