A Bright and Sustainable Tomorrow.

“Often when you think you’re at the end of something, you’re at the beginning of something else.”Fred Rogers 2020; The unprecedented year that truly needs no introduction. Covid-19 has affected and moved the entire world in a way we never could have imagined or expected. What seemed like overnight, our daily routines  ground to a halt forcing […]

Mission ‘Begin Again’

For the last 3 months, India along with the rest of the world has been under a strict lock-down, and just like that, our daily lives came to a sudden halt.  It’s been a time of uncertainty, worry and confusion, yet one that also made us realise how lucky we are.  Never before have we […]

A Way Forward

How do we move forward and what will the future look like? A question that has troubled us all ever since the Covid-19 crisis unfolded. Speaking with clients, industry colleagues, business leaders, suppliers and channel-partners we have compiled a list of things, we as people and businesses will have to deeply look into and execute. […]

When Embroidery meets Jewellery.

We are constantly on the lookout for ways we can incorporate embroidery and hand embellishment into different art forms.  Whether it be fashion, bridal, shoes/bags, home furnishings, or embroidered wall art, we absolutely love creating and designing for different lines and market segments. We’re inspired by our clients, whose passion and enthusiasm for our new […]

The Story Behind Our Favourite Folk-Inspired Embroidery

One of our biggest inspirations throughout our life and career has been art, and growing up in India and England, we’ve been lucky enough to be exposed to art in various forms and mediums, from tribal and traditional to the most influential of Western artists like Matisse & Picasso.  Having access to places like the […]

Marie Antoinette Inspired Hand-Embroidery.

When it comes to designing new embellishments for our collections, inspiration can come at any time.  We’re lucky to be based in a city like Mumbai, where there’s something to look at no matter where you are or what time of day it is.  Whether it be a passer-by’s sari or dress, an old car […]