Inside the Atelier: Technical Guidelines and Artistry
As a bespoke embroidery and design studio based in Mumbai, India, we work alongside global design houses- inspiring, interpreting and bringing their creative vision to life. Here, we have outlined our capabilities, operational timelines and technical considerations that often frame our initial dialogues. Think of this simply as a guide to our most frequently asked […]
Paris Couture Week: A Tapestry of Inspiration for Embroidery Enthusiasts
Paris Couture Week is a spectacle of creativity, craftsmanship and artistic innovation. This FW ’24-25 season, designers transcended creative boundaries, experimented with avant-garde materials, and transformed their visionary concepts into masterpieces adorned with exquisite embroidery and unparalleled artistry. Let’s explore some of our favourite ones that lit up the runway and we hope it offers […]
Royal Crowns as Embroidery Inspiration.
In this world of couture, we are all constantly looking for design inspiration. Whether it’s in our travels, cultures, conversations, environs and so much more. It is what keeps the process of ideation dynamic and allows us to create beautiful and exquisite designs for our clients. The best thing about inspiration is that it can […]
Fringe It On!
Over the years, we have seen a myriad embellishment trends come and go. Exquisite beading materials and techniques that take the runway by storm and eventually fizzle out. However, one embellishment detail that has consistently remained a favourite for couturiers, across the globe, is fringes. They are oh-so versatile! From boho-chic and relaxed to opulent […]
The Story Behind the Sequins: Couture Edition
Looking through our archives, it’s filled with swatches that have drawn inspiration from our favourite artists, places and times. Be it a new city, an art gallery, or a fashion runway, we are surrounded by so much creativity and innovation that motivates us to design new embroideries, and we hope in turn that we can […]
Embellished Dreams: for Couture & Prêt-à-Porter.
“I’ve realised that when fashion really challenges and takes a risk, it is incredibly artistically powerful. It makes people dream”Jonathan Anderson. Fashion has historically acted as a form of escapism, especially during tough times. It’s an opportunity to express oneself and the chance to dream. The 1920s, for example, saw fashion revolutionized as a result of the […]
Embroidered With Love: Bridal Couture
Creating embroideries for bridal clients is one of things we love most about our job. It’s a privilege to have a hand in making a bride sparkle on her big day, knowing the embroidery that we’re designing holds such special significance and will be treasured forever. Over the years, we’ve created countless embroideries for bridal […]
When Embroidery meets Jewellery.
We are constantly on the lookout for ways we can incorporate embroidery and hand embellishment into different art forms. Whether it be fashion, bridal, shoes/bags, home furnishings, or embroidered wall art, we absolutely love creating and designing for different lines and market segments. We’re inspired by our clients, whose passion and enthusiasm for our new […]
Beads behind the Embroidered Beauty.
Embroidery offers limitless design solutions thanks to the huge array of beads, sequins, threads and techniques available. When we first began our embroidery journey, we were amazed at the hundreds and thousands of options there are when it comes it creating innovative surface textiles. Like a painter with a blank canvas, we were so excited […]
Creating Couture Embroidery that’s right for you.
outure ateliers and designers throughout history have used the art of hand embroidery for one universal purpose; to add a touch of luxury and beauty to their creations. As one of the oldest art forms in the world, it moves and motivates us to know that we’re preserving such ancient artistry and talent. Through our travels, we’ve […]