Bridal bodice designs for your next collection.
Couture designers, like you, will understand that there is a lot that goes into creating a dreamy bridal gown. For your bride, choosing her dream gown is associated with joy and celebration but for you, it’s a combination of months of ideation, trial, blood sweat and tears (no kidding!). Every bridal designer’s endeavour is to […]
What’s new in Bridal Couture.
The world of bridal couture is an ever evolving one. In the face of the turmoil that the pandemic has presented, this industry has turned around even more. Businesses are adapting to newer ways to stay afloat. There are significant changes in how brides are choosing to experience one of their most dreamt about days, […]
When the Ocean Bed became our Mood Board!
One of the things we love about our job is that it lets us travel to exciting destinations- whether it’s to meet our Clients, attend events or simply for leisure. The people we meet, the experiences we have and the stories we collect keep us inspired to think new and do new. This freedom to […]
The Story Behind the Sequins: Couture Edition
Looking through our archives, it’s filled with swatches that have drawn inspiration from our favourite artists, places and times. Be it a new city, an art gallery, or a fashion runway, we are surrounded by so much creativity and innovation that motivates us to design new embroideries, and we hope in turn that we can […]
Embellished Dreams: for Couture & Prêt-à-Porter.
“I’ve realised that when fashion really challenges and takes a risk, it is incredibly artistically powerful. It makes people dream”Jonathan Anderson. Fashion has historically acted as a form of escapism, especially during tough times. It’s an opportunity to express oneself and the chance to dream. The 1920s, for example, saw fashion revolutionized as a result of the […]
Embroidered With Love: Bridal Couture
Creating embroideries for bridal clients is one of things we love most about our job. It’s a privilege to have a hand in making a bride sparkle on her big day, knowing the embroidery that we’re designing holds such special significance and will be treasured forever. Over the years, we’ve created countless embroideries for bridal […]
A Bright and Sustainable Tomorrow.
“Often when you think you’re at the end of something, you’re at the beginning of something else.”Fred Rogers 2020; The unprecedented year that truly needs no introduction. Covid-19 has affected and moved the entire world in a way we never could have imagined or expected. What seemed like overnight, our daily routines ground to a halt forcing […]
Mission ‘Begin Again’
For the last 3 months, India along with the rest of the world has been under a strict lock-down, and just like that, our daily lives came to a sudden halt. It’s been a time of uncertainty, worry and confusion, yet one that also made us realise how lucky we are. Never before have we […]
A Way Forward
How do we move forward and what will the future look like? A question that has troubled us all ever since the Covid-19 crisis unfolded. Speaking with clients, industry colleagues, business leaders, suppliers and channel-partners we have compiled a list of things, we as people and businesses will have to deeply look into and execute. […]
Beads behind the Embroidered Beauty.
Embroidery offers limitless design solutions thanks to the huge array of beads, sequins, threads and techniques available. When we first began our embroidery journey, we were amazed at the hundreds and thousands of options there are when it comes it creating innovative surface textiles. Like a painter with a blank canvas, we were so excited […]